Jeff Larson
Owner/Program Director

Jeff grew up in Pearl City, Honolulu, Hawaii . He competed in Track and Field, Football, Judo and Kenpo Karate from childhood throughout high school. He earned his black belt in Karate and earned “Most Outstanding Competitor” award in Karate two years in a row and then went on to teach Karate for three years.

Jeff has been a part of the Napa Valley community since 1983. His passion for sports, fitness training and helping others led him to coach Napa Youth Football for 9 years. He loves to spend his free time outdoors, camping, hiking and spending time with wife Tiffany and their four children, Jennica, Cayleb, Madeline & Mia.

For the past 5 years Jeff has extended his knowledge of health, nutrition, and fitness by constantly continuing his education in physical fitness and bodywork. He is dedicated to helping each and every one of his clients capture their fitness goals through proper training, form, and nutrition. Jeff is dedicated to helping each person achieve their goals with safety being the number one priority.
In addition to creating the program design for boot camp and also teaching boot camp classes and kettlebell classes Jeff specializes in corrective exercise and alternative pain management techniques such as foam rolling, stretching, massage therapy, trigger point therapy and kinesiotape to name a few. He is available to help each boot camper with their recover and regeneration so they not only look better from fitness but feel better along the way.
•N.E.S.T.A. – Certified
•Personal Trainer
•Functional Training Specialist
•Core Conditioning Specialist
•Adventure Fitness Trainer
•Online Personal Trainer
•Nutrition Coach
•U.S.A.W. – Sports Performance Coach
•Crossfit – Level I Coach
•RKC II Certified
•Certified Functional Movement Specialist
•KBC – Level 1 Kettlebell Instructor
•Napa Valley School of Massage – Certified Massage Therapist
(Swedish & Okazaki’s Deep Tissue)
•Healing Arts Institue – Certified Deep Tissue Massage Therapist
•Healing Arts Institue – Certified Sports Massage Therapist
•CKTP –Certified Kinesiotape Practitioner

Tiffany Larson

Tiffany is a Napa native. She graduated from Napa High School and Napa Valley College. She has developed a passion for fitness and wellness and helping others reach their goals by conquering obstacles.

She and Jeff married in 2001 and after having children she found herself at 217 pounds and not sure how it happened or how to get back. Determined to find herself again and achieve better health she started attending boot camp 5 days per week and never looked back.

Her belief: Fitness and wellness is journey, you never actually arrive, it doesn’t happen today or in 4 weeks or a year. It happens everyday of your life.

Tiffany recently completed the Russian Kettlebell Challenge and has plans to compete in Strongwomen competitions in the future.

She understands the stress of being a wife, a mommy, an employee and a business owner and can relate to the many obstacles we all face when it comes to making self care and fitness a priority in your life. She works behind the scenes making sure each boot camper has all the information and motivation they need to succeed at discovering and reaching their goals.


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Upcoming Events

January 8th -
8am -New Camper Orientation
9am -Sonoma Nutrition Talk

January 9th - all classes
New Camper Trial Begins
Register at:

January 14th - 9am
Suck It Up Saturday

January 21st
9 am - Maximize Your Metabolism #1

January 26th
3:30 to 5:30pm
Boot Camp Body Transformation Contest Weigh In

January 28th
9 am -Maximize Your Metabolism #2
10 am -Boot Camp Body Transformation Contest
Kick Off Party
Register at:


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